WPP Media

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// recent coverage 2 mentions

23:49

2026-06-15

letsdatascience.com

artificial-intelligence

WPP Revises Global Ad Revenue Forecast Upward

WPP Media raised its 2026 global advertising growth forecast to 8.9%, excluding US political ads, nearly two percentage points above its December projection of 7.1%. The revision, driven by stronger Q…

23:01

2026-06-15

adexchanger.com

artificial-intelligence

Ad Revenue Stands To Grow By 8.9% This Year – And AI Might Be Why

WPP Media forecasts global ad revenue will grow 8.9% in 2026, up from a previous estimate of 7.1%, driven by AI investments from top ad sellers like Alphabet, Meta, and Amazon. The report highlights A…

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